What I learnt from Beats

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Beats, the company that is famous for their headphones and who also have a fledgling music business recently got acquired by Apple. I have been absorbing all of the commentary surrounding this right from the time that the deal was still a rumour. I really do not know if this acquisition is a good thing for Apple or not. But I do have a few thought about Beats which might be useful for most people to keep in mind.

These thoughts came to me while I was having a recent conversation about career planning and job-hunting, but the same applies for any startup that is looking to develop themselves.

 

Be Focussed – First and foremost; the eventual goal that you wish to achieve through what you are doing is extremely important.  Our performance is extremely dependent on the degree of focus that we maintain on the goal that we seek to achieve. If you are focussed on achieving a goal, all of your efforts, all of the connections that you make are towards ensuring the goal is achieved. Find the one goal that you wish to achieve and chase it.

Persevere – Success does not come easy to all. Also, you never know when success arrives at your door. If you believe in something and have the passion to pursue it, you need to persevere. It is important not to give up the moment challenges seem insurmountable. If you lack the knowledge, learn; if you lack the ability, prepare; keep cracking at the problem.

Keep seeking opportunity – While you focus and persevere, keep looking for opportunities. Keep seeking ways by which you can get in the track you want to drive on. If you wis to get into a particular industry or if you are seeking out a particular kind of partner, keep your eyes open at all times. Keep meeting people, keep asking for opinions, keep seeking.

Don’t stop doing what you are good at – While doing all this, it is very easy to think; ‘Let me finish learning and them I will get to work on this’. When it comes to focus, perseverance or seeking opportunity; there is no finish line. It is a life long job of an entrepreneurs to do these things. If you have a skill or a passion, pursue it even though you may be learning, preparing or seeking out opportunities. There is never a better time to do what you love, that time is now!

 


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