Tag: Apple

  • Advertising and Cultural Context

    Apple released an ad called Misunderstood, to make their final push for this holiday season. I was just reading up Apple blogs as I normally do and found references to the fact that the ad was really touching. I was left confused because I did not find the advertisement touching. For those who know me,…

  • Apple and India

    Sometimes, the only thing that is left for you to do is go all out and put yourself out there. Such is the case with what Apple is doing in India. The company has traditionally been very conservative with advertising in India and left it to the die-hard fans to show up at the store…

  • Frenemies

    I wonder how frenemies live? I am an entrepreneur and I have several business relationships. With the people that I work with, I either get along or I do not get along. There has never ever been a case of getting along while not getting along. What baffles me is when I see companies like…